Research proves that beverages with the strongest shelf visibility are purchased 2.5x more than those that go unnoticed.

In our latest Beverages unPACKED report, we uncover what truly drives consumer choice and your business growth at shelf.

Here's how to ensure your brand gets Selected:

✅ Boost purchase intent with packaging that stands out and engages.
✅ Maximize success for Mini, Diet, and Zero Sugar sodas with strategic positioning.
✅ Reinforce taste & enjoyment to eliminate sugar-free skepticism.

Stay ahead - brands that optimize their packaging design sell more.

Download the Free Report Now

Unlock valuable insights and download all the unPACKED reports for hair care, yogurts, spirits, chocolates, and more across the US and France.
Contact us to evaluate how your packaging is performing in its category today.

Latest Trends & Innovations with Philips

In this Behaviorally Speaking episode, William Reeve (VP) talks with Andrea Gonçalves da Silva (Senior Market Intelligence Manager, Philips) about the latest CPG trends and strategies brands need to stay ahead.