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Decision Precision

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Behaviorally is the leading provider of data intelligence to brands, delivering decision precision support for the most valuable moment in marketing: the purchase transaction.

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Our Solutions

Our tech-enabled consumer insight products are built on the world's largest first-party database of behavioral packing design metrics. PackPower Score® is the intelligence you need to design, develop, and predict packaging that sells.

Learn About PackPower Score®

PackPower Score®

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DESIGN
Build better packaging design from the start

Studio B.

Build designs with human insights, generative AI, and predictive AI
OPTIMIZE
Insights for packaging design improvement

Pack.AI

myBehaviorally
Identify high performing packaging designs with predictive AI
VALIDATE
Quantify packaging effectiveness on shelf

PackFlash

Measure your packaging designs with consumer surveys
CONVERT
Understand shopper decisions

TransactionPath

Highlight purchase drivers and the impact of in-store activations

PackPower Score®

Predict the sales performance of your pack design with one easy-to-understand score.
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