Behaviorally Further Expands Chicago Team

Welcoming Morgan McClure and Quinn Russell

(Chicago) Behaviorally, the Transaction Experts, proudly announces the further expansion of their Chicago office with Morgan McClure joining as Vice President, Business Development and Quinn Russell as Business Development Manager. Their joining follows the addition of six other new hires in Chicago in the last three months. This growth underscores Behaviorally’s dedication to providing the best support and driving industry growth within existing clients and new vertical expansion in Chicago and around the globe.

Behaviorally specializes in delivering data intelligence to own the most valuable moment in marketing: the purchase transaction. Their tech-enabled products are built upon the world's largest database of behavioral consumer pack design metrics to help influence behavior in the final moments along the path-to-purchase.

In their new roles, Morgan and Quinn will spearhead Behaviorally's drive to support our valuable, and new, clients in the Chicago, leveraging their expertise to identify opportunities, cultivate partnerships, and drive revenue growth. Their contributions will be pivotal in support our global clients and positioning the company for sustained success.

Morgan brings with her a decade of experience, having served as Head of Revenue at Microblink and in senior roles at Mintel and Nielsen. Her leadership acumen and storytelling prowess will help to further enhance client engagement.

Prior to joining Behaviorally, Quinn was Sales Development Representative at inriver, demonstrating a talent for driving growth and fostering client relationships.

Brent Snider, Managing Director of Global Business Development at Behaviorally, expressed, "I am so thrilled to welcome Morgan and Quinn to Behaviorally as the Business Development team further expands. Their past experiences and expertise will be instrumental in accelerating our business development efforts and unlocking new opportunities for expansion within our core business and other key vertical spaces: Health & Wellness, Technology, Retail and Alcohol. They will be instrumental in providing exceptional value to our clients and helping brands own that most valuable moment in marketing: the purchase transaction.”

Morgan said of her new appointment, "I am thrilled to be joining Behaviorally’s growing organization leveraging a distinct behavioral framework, cutting-edge AI technology and a digital-first approach to help brands drive greater effectiveness at the most important point of the purchase transaction. There is no greater feeling than doing this with a strong team and I am excited for what’s ahead.”

Group President, Crispin Beale said of the company’s expansion, “I am absolutely delighted to be in the Behaviorally Chicago office this week, surrounded by over twenty of our dedicated team members as we continue to expand here. With tremendous customer demand, we are excited to announce these significant additions to the Behaviorally team to support our clients at every step of the purchase transaction journey.”


About Behaviorally: We are Behaviorally, The Transaction Experts. Influencing behavior in the final moments along the path-to-purchase is everything. Our tech-enabled products are built upon the world’s largest database of behavioral consumer pack design metrics. We deliver data intelligence to own the most valuable moment in marketing: the purchase transaction.

More information about Behaviorally can be found athttp://www.behaviorally.com/
Twitter@behaviorallyinc
LinkedInhttps://www.linkedin.com/company/behaviorallyinc/
For Media InquiriesJanice Lai, VP, Marketing

We are Behaviorally, The Transaction Experts

We Define and Diagnose consumer behaviors that create valuable transactions.

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