WHO WE ARE
We transport you to the moment of purchase transaction. We know exactly what your customers will decide. We guide you with Decision Precision intelligence.
160,000
Visual Assets Databased
400M
Behaviors Captured
55,000
Packs Validated
We deliver
data intelligence
Our tech-enabled products are built upon the world’s largest database of behavioral consumer pack design metrics.
Our PackPower Score™ is the intelligence you need to develop packaging that sells.
Trusted By Global Brands
Our market leading data intelligence drives purchase transactions across the Consumer Packaged Goods, Health and Well-Being, Technology, and Retail sectors.



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Our Latest Insights
More InspirationWe Are Behaviorally.
Guided with Decision Precision.
We know exactly what your customers will decide. How they’ll react. What they’ll do. We’re data. We’re science.
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