Decision Precision

Explore Our Products

WHO WE ARE

We transport you to the moment of purchase transaction. We know exactly what your customers will decide. We guide you with Decision Precision intelligence.

visual-assets-databased

160,000

Visual Assets Databased
behaviors-captured

400M

Behaviors Captured
packs-validated

55,000

Packs Validated

We deliver
data intelligence

Our tech-enabled products are built upon the world’s largest database of behavioral consumer pack design metrics.

Our PackPower Score™ is the intelligence you need to develop packaging that sells.

Trusted By Global Brands

Our market leading data intelligence drives purchase transactions across the Consumer Packaged Goods, Health and Well-Being, Technology, and Retail sectors. 

We Are Behaviorally.

Guided with Decision Precision.

We know exactly what your customers will decide. How they’ll react. What they’ll do. We’re data. We’re science.

Contact Us
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